Born and raised in Paris with a dual education from France and the US, Cédric Coldefy has honed his skills in beauty commercials and fashion films collaborating with prestigious clients such as L’Oréal Paris, Lancôme, Diesel Fragrances, Garnier, Helena Rubinstein, Jean Louis David, Neutrogena or Eucerin to name a few. Based in Paris, Cédric believes fervently in the power of storytelling. His creative process is dedicated to crafting visually compelling and emotionally resonant images and capturing the essence of the brands.